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5 Tips for Successful Social Media Ads
These 5 tips will give you a rough insight into the topic of social media ads, which will help you understand the topic better. With this knowledge, you can also better select which freelancer or agency you work with.
Read morePlease trust the Social Media Algorithms
If you run paid ads, the social media algorithms definitely work in your favour, because the platforms want you to invest again. And they work in the favour of their users, because they want their users to stay.
Read moreHow you create Successful Facebook Ads
(German Article) Facebook ads are a great way to quickly and easily attract new customers or raise awareness of your brand. And even if many believe that Facebook is dead, this is not the case.
Read moreOne Year after iOS 14: New Era of Data Privacy
Since Apple’s App Tracking Transparency (ATT) framework in iOS 14.5 took effect in April 2021, social media apps have experienced steadily worsening data loss as iOS users have adopted the update.
Read moreObjective View on Dark Social
In this article, you'll learn what Dark Social is, what impact it has, and why it's more marketing buzz than most want to admit. Still, Dark Social is important and should be taken seriously.
Read moreFacebook Lookalike Audiences
Lookalike audiences are a powerful tool in the modern marketer's repertoire. They are often used to expand existing audiences to new locations and products. However, their true potential is much broader and can help scale virtually anything.
Read morePrecise Targeting is Crucial to get more High Intent Leads
No marketer wants to spend all of their budget and time on someone who is not interested. To get high-intent leads, you need to pre-qualify.
Read moreDon't Advertise on TikTok
TikTok is on everyone's lips. For Gen Z, it's the No. 1 and many companies are blindly jumping on the hype. But unfortunately, many are overlooking a major problem.
Read moreWhy Facebook is the Best Place for Social Advertising in 2022
96% of all social media marketers consider Facebook advertising to be the most efficient solution compared to all other social networks. It produces the best ROI (B2C and B2B) and is essential to social media marketing success.
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